Decorations, Flowers and Balloons

Last Sunday, My mother and sister-in-law threw an awesome baby shower in my honor. The whole thing was a big surprise as I had no idea what so ever. I thought I was attending a party to celebrate my mother's in law name day, so I baked a cake, put on a nice maternity shirt and head to my in-laws house, and there they were, all my friends and family shouting "Surprise" to the mom-to-be.

From the decorations, flowers and balloons to the menu, everything was so perfect, even Martha Steward could not have done a better job! I was truly impressed and touched, knowing that they had gone through so much trouble trying to surprise me.

From swings to bottles, I have received every thoughtful gift to keep me and my baby entertained for hours ( and certainly save me some valuable money too!). Now, thanks to my mom and sister-in-law, all I have left to do is finish up the nursery, send thank you cards and await the arrival of my sweet little boy!

K-Designers: Remodeling with Confidence

Some of you may have heard of K-Designers, one of the nation’s giants in home remodeling. But for those of you who did not, let me acquaint you with this award winning company.

K-Designers has been remodeling and renovating homes for over 31 years. Its fourteen awards, earned all along its remodeling journey, are the ultimate proof of the company’s commitment to deliver excellent results. Some of the honors awarded to K-Designers are:

- Clopay Outstanding Sales and Service Award 2006
- Legend of the Home Improvement Industry 2002
- Revere premium renovation of the year for excellence in service, 2001
- Amerimax Eagle Award Commitment to Excellence, 1999…

K-Designers is, as one would expect of a practiced company, fully licensed and insured. It also provides written product and labor warranties for optimum customer satisfaction.

One other thing that differentiates K-Designers from the competition is its wide variety of financing options. In fact, they do not require any money down, until the job is finished and the customer fully satisfied.

As their mission statement states: “We want to make your remodeling experience exciting and pleasant, not stressful”. And that is exactly what they do.

SRC List: A powerful marketing tool

As a marketing professional, thriving to jump the ladders and become an expert in my field, it is crucial that I stay informed of new and improved marketing techniques. And one interesting approach I heard about lately is the SRC Lists.

The SRC lists are, as the name implies, lists of targeted and qualified leads, provided to a company, to support its sales effort. As it happens, SRC Lists are supplied to companies specializing in long-term care, annuities, financial planning, reverse mortgage, debt refinance and other financial market niches, as full listings of prospects and potential customers.

Disposing of such targeted marketing leads saves the companies valuable time and money. As a matter of fact, the SRC is so confident about the competence of its lists, it has a 100% money back guarantee during the first 90 days.

As a marketer, I am well aware of the importance of surveys' data generation and data-mining: the bigger your leads, the larger your chances of signing a deal. Ultimately, it is all about knocking at the right door, at the right time.